La Mina, Barcelona - Business Hotel Location
quartersTelefónica goes away to FòrumEL CONSORCI WILL
CONSTRUCT the FUTURE SEAT OF the COMPANY, THAT WILL HAVE 110 METERS OF HEIGHT
SILVIA ANGLE - BARCELONA - 20/10/2006 Duel of titanes in the Fòrum. A new
building of 110 meters of height will be the future corporative seat of
Telephone in Catalunya. The tower Diagonal 00, next to the Fòrum building and
in front of the Princess hotel, will welcome as of the 2009 in more than 1,500
collaborators of the company, after this one leaves the buildings that occupy
now in Barcelona, as it already advanced the Vanguard a few months ago. The
Consorci of the Frank Zone will become position of the construction of the
future seat, builds of the architect Enric Massip, who will raise itself in
lands of municipal titularidad that the City council has yielded in exchange for
a canon. The telephone company, on the other hand, will have to pay a rent long
play to the Consorci. The arrival of Telephone to the Fòrum and 22@ supposes an
oxygen ball for the technological district. The opposition had criticized in
numerous occasions the negative course that was taking 22@, where was not
implanted no sharpshooting company. With the entrance of the telephony operator
one makes sure in good divides the dinamización economic of the new district.
In addition, the operation closes one of the more ambitious city-planning
processes of the city. The arrival from the Diagonal to the sea. The lands where
the new seat will be raised had to welcome a hotel at first, but the lack of
operators misestimated the project, that fell during years in the forgetfulness.
The hotel also designed by Massip was winning in 2000 in an aid of ideas. A year
ago the City council decided to recalificar lands and to allow the construction
of a building of offices, that he himself architect will also design. The tower
of offices will have a surface of 24,190 square meters on grazing and 8,750
square meters buried for 350 seats of parking. The Consorci has acquired a right
of surface to 55 years on the lot in exchange for a canon of 24.6 million euros
that will be paid in a term of 8 years. This organism, explained yesterday the
special delegate of the State, Manuel Royes, removed to aid the rent from this
building for a project from “keys in hand”, since its privileged location
turned it an ideal space to welcome a corporative building of a single user. The
construction of the tower has a cost of 45.6 million euros. Telephone it will
annually pay five million euros to the Consorci for rent. The future immovable,
with form of irregular rhombus, it will have in his inferior part a great lobby
that it tries to become a continuation of the great esplanade of the Fòrum.
According to the architect explained yesterday Enric Massip, in this space will
be located showroom, conference halls, a great audience, really, a space to
which he tries himself to equip with much citizen activity. And he is
The present seat in the Rome avenue will leave to auction the next year and in
their lands houses
will be able to be constructed that one is a diaphanous building in his interior
and that is not sustained in columns. In addition, its conception will distará
much of the traditional office. “The workers will be able to connect
themselves with their portable one in any terminal of the building. There are no
fixed sites for the employees, only rooms of meeting”, explained Massip
yesterday. The metallic structure that covers the building will support all the
weight. One second glass skin will contribute to light and permeability to the
tower. In addition it has been wanted that the new building is in consonancia
with its surroundings: the triangular building of the Fòrum and the Princess
hotel, that emphasizes by its marked vertex. “From now on there will be two
faced wedges in the seat, although the tower will have a off-white aspect and
light”, it pointed the architect. The tower Diagonal 00 will group all the
offices that Telephone it now has dispersed in Barcelona and it will also
welcome in the innovation center, by that will pass the six thousand high
executives who the company has anywhere in the world. The present offices in the
Rome avenue are in recalificación process, that could be definitively approved
the next month of November, to allow to their use like house and the commercial
premises. The building will leave next year to aid, according to explained Kim
Faura, director of Telephone in Catalunya. The only building in center of the
city that will continue into the hands of the company will be the one of
Catalunya seat. “This seat we fulfilled our objectives - along with the center
of I+ D and the new corporative university on the Rock, that arise from the
necessity to work of integrated way”, said yesterday Faura. The zone of the Fòrum,
between the Diagonal and the Taulat stroll, will be completed in years with the
Spiralling Tower - in the campus of Llevant- de Zaha Hadid, and the creation of
a building of offices and a hotel in number 1 of the Diagonal.